Raphael Sauleau, CEO of Fraser (left) and W Brett McGill, CEO and president of MarineMax.
MARINEMAX, THE MAJOR recreational boat and yacht retailer in the US, recently entered into an agreement for the acquisition of Fraser Worldwide from Italian-based Azimut|Benetti Group.
“The acquisition of Fraser is significant for MarineMax as it dramatically increases our presence and strength in the strategically important superyacht category,” the company’s CEO and President, W Brett McGill announced. “Second, it expands our international capabilities and footprint, unlocking other potential future opportunities. We are happy that Paolo Vitelli [CEO and Chairman of Azimut|Benetti Group] and Roberto Giorgi [Chairman of Fraser] will remain with Fraser, as their years of experience are invaluable.”
CEO of Fraser, Raphael Sauleau commented: “Together with the Azimut|Benetti Group family ... Fraser has enjoyed a market share of over 24 per cent in terms of the value of yachts sold and almost 20 per cent worldwide share in terms of the number of yachts sold above 24 metres (79 feet) over the last five years. Today, our brokers are outperforming the market, closing more transactions for clients than any other provider and beating Fraser’s own 10-year records along the way.
“American yacht owners and charterers account for over 50 per cent of our business today. Our alliance with MarineMax enables us to further grow our footprint across North America. It also allows us to share with MarineMax clients an extended range of 24 metre-plus (79 foot-plus) large yacht services, support and guidance – including yacht management, charter management, crew placement and charter vacations.”