Carolina Castiglioni’s strategy for her debut womenswear is simple: Design things that she likes (masculine meets feminine, quirky meets practical), and are seasonless.
Castiglioni – Carolina the daughter, not Consuelo the mum – isn’t new to designing. Before Marni’s sale to Renzo Rosso’s holding company OTB, she was the Italian brand’s director for special projects. One of them: a flower market-themed installation that toured the world for the brand’s 12th anniversary.
Plan C isn’t a Marni wannabe, though there are similarities in the colour blocking and clashes, the adoration for prints, the clunky wooden clogs, and a certain dolce vita.
Designed “to be worn season after season”, the label comes into its own with its relaxed character: feel-good, slouchy, oversized pieces (sweatshirts, parkas, bombers, tailored pants and full skirts) are thrown on or layered with shirts and knits. To cater to a wider group of women of different sizes and ages, the younger Castiglioni also incorporates adjustable details like drawstring waists and a one-size-fits-all belt as the collection’s key features.
One of Carolina’s concerns when she game-planned Plan C: Will other women get it? Will they buy what she loves? For sure, we will. – RT
Plan C is available at www.mytheresa.com. It will open its first flagship in Tokyo in February.
