THE NEW EVERYDAY ICON: TIFFANY & CO.’S PAPER FLOWERS

American politics (or more specifically, one world leader) may divide the world, but American design is something that’s definitely more agreeable.

Portrait of Tammy Strobel
American politics (or more specifi cally, one world leader) may divide the world, but American design is something that’s definitely more agreeable. Defining the latter, according to Tiffany & Co.’s chief artistic officer Reed Krakoff, is a “very casual and offhanded” quality – one that sums up his highly anticipated debut collection for the American jeweller. Its whimsical name explains its femininemeets-industrial aesthetic: bracelets, earrings, necklaces and rings made up of abstract petal-like die-cuts, held together by pins and all crafted from platinum. Spanning over 40 pieces, it’s not just the brand’s most important fine jewellery line since 2009, but also the first to include high-end pieces (how democratic). And even though more lavish designs feature stones like yellow diamonds and tanzanites, their clean lines and subtle details – think a firefly motif hidden amid the petals – make them fun and wearable 24/7. – IJ 
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