We won’t lie. The French perfumer’s unisex fragrances are not easy to understand, and sometimes not easy to like.
We won’t lie. The French perfumer’s unisex fragrances are not easy to understand, and sometimes not easy to like. They can swing from surprisingly pleasant or complex and strange to what-was-he-thinking weird. That hasn’t made his products (a commercial line, below, and a super-exclusive one) any less desirable – the 75-year-old guy has a cult following. How do we know? He has upsized h is 16 best-selling EDPs from 50ml to 100ml, because his fans said so.
Here are the nine we prefer. $280 each, Escentials. Each bottle comes with an additional spray nozzle. – SW

Spicysmoky-
woody.
Smells like
Old Spice.

Mostly
smoky (from
tobacco) and
slightly sweet
(from honey).

Serge
Lutens first
created this heavy
fruity-woody scent for
Shiseido in 1992.
He added it to his
line in 2009, and it
remains his global
bestseller.

Clean
linen-ish
with a
synthetic
kick.

This
one is a
super-normal,
sophisticated,
fruity floral.

Bitter
grass –
but not
piercing.

This
herbalsmelling
rose is the
bestseller in
Singapore.

It’s not
just orangey;
it’s smoky
orangey.

It’s
like vanilla
ice cream
with coconut
essence.
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