POWER TO YOUR SKIN

ASTALIFT’s In-Focus Cellactive Serum promises to re-awaken the restorative power of your body to make skin feel firm and youthful again.

Portrait of Tammy Strobel
ASTALIFT’s In-Focus Cellactive Serum promises to re-awaken the restorative power of your body to make skin feel firm and youthful again.
My Reading Room

It’s no secret that the human body has an incredible capacity to heal itself after an illness or injury. Stem cells play a key role in the process, and those under the skin are particularly essential for skin repair and regeneration.

When you hit adulthood, your body comes under attack from the ageing process and environmental stress ors. And unfortunately, ageing diminishes the body’s ability to heal because stem cells become less efficient as you grow older.

INNOVATION AT WORK

ASTALIFT believes it can restore your stem cell’s ability to heal, which in turn helps skin look firmer and more youthful. According to the skin care brand, its parent company, Japanese technology firm Fujifilm, is an expert in stem-cell research and has successfully regenerated stem cells from cells derived from skin.

It’s also the only company approved to use these for regenerative medicine in Japan.* The brand used this knowledge as the basis for its latest product, In-Focus Cellactive Serum ($222 for 30ml).

This serum contains two proprietary nano-ingredients – Nano Astaxanthin CP+ and Nano Bos wellin Acid so they can be absorbed into skin deeply and quickly. Together, they are designed to work together to make stem cells act younger. Nano Astaxanthin CP+ is a combination of antioxidants that is said to repair UV damage and prevent cellular DNA damage.

Nano Bos wellin Acid is extracted from boswellia serrata, a shrub that supposedly “switches on” the skin’s ability to heal and regenerate itself.

A VEIL OF COMFORT

ASTALIFT doesn’t confine its high tech research to effective ingredients.

It has also developed innovative ways of delivering those ingredients. The serum is part water, part oil. On first application, this sheer and lightweight gel melts into liquid to optimise absorption. After it has dried, the light oil continues to mois turise skin through the day. The final touch?

The fragrance develops like a fine perfume: top notes of bergamot, middle notes of jasmine, rose and magnolia, and, finally, base notes of sandalwood and amber that lift the mood all day long.

The skin feels fresh and hydrated on first application and, over time, it will appear more radiant, firmer and youthful.

*This was established through joint research with Associate Professor Namba Daisuke of Tokyo Medical and Dental University.