The Art Of Customisation

Every pair of Ella loafers or mules takes eight weeks to customise as they’re handmade in Pretty Ballerinas’ factory in Menorca, Spain.

Portrait of Tammy Strobel

When the good people at Pretty Ballerinas customise, they take it seriously. This month, for their bestsellers, the Ella loafers and mules, customers can choose from 114 base fabrics (including patent leather, ponyhair and suede), 94 fabrics for tassels (with the option of three different colours or just one), and 79 grosgrain ribbon colours for the trim. That’s approximately 730 billion combinations for each style. Prices start at $280 for a pair of Ella suede mules with no tassels. The service is available only at the brand’s Paragon and Ngee Ann City stores, from April 25-28, 2019.