PLEASURE PERSONIFIED

THE MINI MODEL RANGE SHOWS THAT HAPPINESS COMES IN MANY FORMS.

Portrait of Tammy Strobel

THE MINI MODEL RANGE SHOWS THAT HAPPINESS COMES IN MANY FORMS. 

How does one define driving pleasure? 

To many, the term refers to how a car responds and behaves. To others, it may also be the emotions you experience behind the wheel. It might be the smell of leather. It could be the sun on your face and the wind in your hair. 

Other people might imagine driving pleasure to be the smile that spreads across one’s face and the sound of laughter reverberating throughout the cabin. 

To those with families, driving pleasure is represented by the unforgettable memories made on so many road trips. 

Although driving pleasure cannot be defined, it is something that can be experienced over and over again. Especially when you’re driving one of the MINI models. 

For the suburban adventurer, there is the MINI Countryman. Powered by a zippy turbocharged 1.5-litre or more potent turbocharged 2-litre motor, the MINI Countryman is the ideal sports utility vehicle for active lifestyles. If you consider yourself a modern-day gentleman, you will find that the MINI Clubman fits your needs like a finely tailored suit. Apart from being tastefully designed and hugely practical, it also delivers refinement and athleticism in spades.

My Reading Room

For freedom-seekers and sun-worshippers, it must be the MINI Convertible. Being exposed to the elements, and experiencing the sights, sounds and smells of every journey is incredibly liberating. Especially when a rorty soundtrack accompanies this! 

The MINI 5-Door calls out to drivers who walk their own path and dare to be different. The MINI 5-Door defies those who proclaim that it is “too big to be a MINI”. By offering more room and practicality than the MINI 3-Door (despite what purists say), clearly marches to the beat of its own drum. 

The MINI 3-Door is the quintessential MINI. Compact, lightweight, stylish and fun-to-drive are just a few of the adjectives that describe it.

With the turbocharged 1.5-litre under its bonnet, the MINI 3-Door brims with excitement. Powered by the turbocharged 2-litre, it is soul-stirring. And in John Cooper Works trim, it is simply euphoric. 

Driving pleasure cannot be defined or quantified. But what MINI has proved is that the happiness its models deliver definitely comes in many forms.

THE MINI COUNTRYMAN IS THE IDEAL SPORTS UTILITY VEHICLE FOR ADVENTUROUS DRIVERS WITH ACTIVE LIFESTYLES.