The scent of love, then and now

After World War II, Christian Dior created Miss Dior, a fragrance to capture the essence of love. After more than 20 versions over 70 years, the latest – the fifth EDP in the collection – is a scent for everyday happiness.

Portrait of Tammy Strobel
After World War II, Christian Dior created Miss Dior, a fragrance to capture the essence of love. After more than 20 versions over 70 years, the latest – the fifth EDP in the collection – is a scent for everyday happiness.
<b>PHOTOGRAPHY</b> VERONICA TAY
<b>ART DIRECTION</b> SHERLI CHONG
<b>PHOTOGRAPHY</b> VERONICA TAY <b>ART DIRECTION</b> SHERLI CHONG

The first Miss Dior isn’ta 21st-century creation. It was introduced in 1947 by Christian Dior, who wanted a fragrance that smelt like love. The EDT was a powdery floral-chypre scent of bergamot, galbanum, rose, oakmoss, jasmine and sandalwood.

Some 70 years and more than 20 editions (reinterpreted either in-house or by other renowned noses) later, Miss Dior’s mission continues. The latest iteration, updated by the French brand’s perfumer-creator Francois Demachy, is a more exuberant version with a subtle hint of effervescence: a citrusy prelude of blood orange, mandarin and Calabrian bergamot, then a floral heart of Grasse and Turkish Damascus roses tempered with pink peppercorn and Guyanese rosewood.

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