Oriental charm

Turn heads with these classic, feminine designs from Blum.

Portrait of Tammy Strobel

Turn heads with these classic, feminine designs from Blum.

My Reading Room
My Reading Room
My Reading Room
My Reading Room

If you are on the hunt for a gorgeous party outfit, head over to Blum. Established in 1992, the brand is known for its exquisite designs, made from quality fabrics sourced from Korea, Japan and Europe, and tailored to flatter your body.

Check out these modern cheongsams from the latest range – guaranteed to get you noticed. A traditional cheongsam is given added flair with colourful floral patterns for a glamorous look, perfect for even the most formal event. Meanwhile, a mandarin-collar dress is livened up with a cobalt blue hue, a bright yellow collar and matching yellow band around the hemline.

Always feminine and original, Blum’s collections are the embodiment of confidence and creativity: two qualities that define the modern Asian woman.

For more information, visit www.blumnco.com or www.facebook.com/myblumnco.

Available at Blum at: #01-73 Thomson Plaza (tel: 6451-2290), #02-32 Tanglin Mall (tel: 6735-5616), #02-12/13 Raffl es City Shopping Centre (tel: 6333-0657), #02-69/71 International Plaza (tel: 6225-6898), #01-01 100 AM (tel: 6543-6500), #02-31 Plaza Singapura (tel: 6337-7805), #01-08 Hitachi Tower (tel: 6533-0680), #02-65/66 Parkway Parade (tel: 6348-8147), #01-04 Clifford Centre (tel: 6438-2486), #01-65 , The Shoppes at Marina Bay Sands (tel: 6225-5924).

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